W2 Health - Established Plans

Solutions. Experience. Squared.

Established Plans - Getting stronger…expanding into new markets or new products
Growing competition, shrinking resources, and changing government requirements make succeeding in the health plan market increasingly more difficult. Operational efficiency, strategic product positioning, and customer-centric service are critical to establishing the strong financial performance that is needed for long term viability. Plus, being compliant requires staying on top of the ever-changing regulatory requirements.

W2 Health is an experienced national consulting group with years of senior experience in the health plan industry and government markets. We can help you assess operational effectiveness, improve member retention, better understand the challenges of offering a Special Needs Plan or other Medicare Advantage Plan, and determine new product offerings Our goal is to make your health plan both competitive in the market place and financially viable.

Our Process
W2 Health's process is to conduct a thorough study to understand your concerns and issues, develop a tactical plan, and then work side-by-side with your team to implement the solution.

W2 Health offers operational process improvement, product development and benefit design, and sales and marketing services for companies that want to improve their service and product offerings. We can help you meet all government requirements for product expansion and ensure a strong network development strategy while integrating the new products into your existing operations.

Operations
Evaluate and improve business processes
Assist in implementation of needed changes including development of policies and procedures
Review operations to ensure compliance and effectiveness
Analyze situation to support "build or buy" decisions
Develop operations and strategic approach to customer service
Conduct mock site visits and focused reviews
Develop and implement corrective action plans
Establish strong SNP Operations
Train staff

Product Development and Benefit Design
Define partnering options and business structure
Develop strategic communications plans
Conduct due diligence
Develop appropriate Models of Care and product design for at risk populations
Determine SNP viability and product design
Create adaptive strategies for market and government business changes
Conduct product feasibility and business plan studiesPosition product appropriately in the market
Create strategic implementation plans for provider contracting and network management
Develop state and federal applications

Sales and Marketing
Analyze market and consumer preferences
Implement marketing and sales strategy
Map competitive market
Provide sales force compensation strategies
Position product appropriately in the market